Here's what's happening.
Someone clicks your ad. They land on your page. They read your headline. Maybe they scroll. Maybe they watch 30 seconds of your video.
Then they leave.
Not because they don't want what you're selling. But because you made them work too hard to buy it.
Your funnel is a maze. Your messaging contradicts itself from page to page. Your emails sound like they were written by three different people. Your checkout page feels like a hostage negotiation.
The best offer in the world dies on a confusing journey.
You don't need more traffic. You need a system that treats every click like the expensive asset it is.